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Businesses across the region will now find it much easier to register for the NSW Seniors Card program with a new digital registration process going live today.

Member for Tamworth Kevin Anderson welcomed the new platform which would save businesses time and make it easier for them to update their discounts and business details.

“Until now, registering for the Seniors Card program was a pain for our business owners and managers who were required to submit paper forms and wait up to four weeks for approval,” Mr Anderson said.

“This new process makes it easier for businesses to apply which ultimately means more discounts at a time when rising cost of living is really hurting our pensioners.

“Since launching the Digital Seniors Card in April, seniors have been flocking to register and take advantage of savings across a range of businesses which is great news.”

Mr Anderson said the increase in business participation in the NSW Seniors Card program was a win-win for seniors and businesses.

“Businesses can now register for the seniors card program in around 10 minutes which will entice more to join,” Mr Anderson said.

“The new platform also allows them to update and promote their discounts, meaning they have a fantastic platform through which to advertise to one of the biggest consumer markets in our community more easily.

To register their business for the NSW Seniors Card program, business representatives must be authorised to act on behalf of the business by being listed as an associate in the Australian Business Register. If they are not, they’ll be guided through the steps for authorisation when they start their registration. Alternatively, they can supply a letter of authority.

For more information or to register, call Service NSW on 13 77 88 for assistance or to complete the online form go to:

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